Creating an excellent blog is just half of the deal. Even if you write quality content, know the latest trends, and update regularly, it still doesn’t mean that you’ll become popular.
Bloggers and blogs become popular only when they have a big and loyal audience, and building this audience can be quite a challenge. However, we can help you with that by offering some tips on how to Attract More Loyal Subscribers for Your Blog audience.
Attract More Loyal Subscribers for Your Blog
Make your offers clear.
If you want people to subscribe to your blog, be sure they can do it easily. To do so, position the subscription button somewhere where it can be visible, and don’t forget to remind your readers to subscribe. Do not be shy to ask for subscriptions: if your content is good and useful, people will gladly do this.
The important thing here is to make a clear offer without overdoing it much. Sometimes bloggers want to attract new readers so badly that they place subscription offers almost everywhere: at the top of their blog, at the bottom, and so on. However, this looks too intrusive and usually scares readers away.
Offer something in return.
If you don’t have a loyal audience yet, a certain proposal or some kind of free content can help you to build it. Write an eBook with useful advice, create some spreadsheets or any other types of content your readers can use, and offer it for free to everyone, who’ll subscribe to your blog.
Moreover, if you already have a loyal audience, it’s wise to reward it for being with you for a long time. To do so, provide your readers with some kind of exclusive content or with more free goods created especially for them. This way others will see that it can be beneficial for them to stay with you and your blog for a long time.
Make others do your work for you.
You don’t have to do all the promotional work by yourself: others can do it for you too.
This can be achieved easily with the help of various sharing buttons, allowing any visitor of your blog to share a post they like with their friends on social media. However, to make this work you have to be sure that your sharing buttons are easy to find and to use.
Include a call to action in your posts too: encourage readers to share your articles with others if they like them. It’s good to share other’s content on your social media too: this will make you look not only like a generous person but also as a source of interesting stuff.
Borrow readers from someone else.
This doesn’t mean you have to steal subscribers. Many famous blogs and websites offer free or paid guest blogging options: you write an article that can be useful to a certain platform’s audience, post it on such a platform, adding a backlink to your blog – and wait. If your content is really interesting, the readers would want to check out your blog as well.
Present yourself in the right way.
When people visit your blog, they need to understand what kind of blogger you are, how do you differ from other bloggers writing in the same niche, what kind of content are you willing to provide, and why they should subscribe to your blog.
You can explain all of this in the “About me” section of your blog. Be sure that it’s written very well: after all, the readers will check it out often.
Be present in Social Media.
If you want to attract a big audience, you have to be sure that this audience will find you.
That’s why the more present online you are, the better. Share your articles on various social media and encourage others to do if you want your audience to grow.
Communicate with your Readers.
If you want to not only build your audience but also keep it, you have to speak to this audience.
People will write you comments, and while some of them would be simple (for example, “Thank you”), the others would ask you questions and encourage discussions. Be sure to answer them: that will mean that you care and really pay attention to them.
This doesn’t mean that you have to spend a lot of time daily answering every single comment: it is understandable that your audience is going to grow as well as the number of comments, and you simply won’t have time to answer them all.
However, it is important to find some time every day or two to reply to the most informative Blog comments.
Start Contests or Giveaways.
Contests and giveaways are also a good way to attract the audience – of course, if the prizes are valuable. To participate in such contests or giveaways, readers have to fulfill some requirements: for example, subscribe to your blog and share a post with a giveaway on any social media.
That way they will spread the information about your blog and become a part of your audience. Of course, some of these readers will unsubscribe and leave after the contest is finished, but a certain part still will stay.
Make your blog Awesome.
This is the last and the most obvious tip. Work to make your blog awesome: choose a good and readable design, don’t overdo the ads, write interesting content and update regularly. This guarantees that most of the readers that come to read your blog will stay for a long time.
We wish you good luck and Attract More Loyal Subscribers to Your Blog by following these above-mentioned tips!